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Can YOU promote positive change and challenge misconceptions about the skills and talents of people with disabilities?

Show us by entering the "What can YOU do?" Video Contest! First place winners in each of the competition's three categories (General Public, Youth, and Employer) will receive an Apple® iPad®, and cash awards will go to second place winners in the General Public and Youth categories. Learn more about prizes.


About the Contest

The Campaign for Disability Employment’s “What can YOU do?” Video Contest is an opportunity for YOU to promote positive change by illustrating that at work, it’s what people CAN do that matters. We’re looking for short videos that are informative, inspirational, surprising, serious, or even funny. The possibilities are endless and film makers are encouraged to be creative! The point is to make people think and challenge their opinions about people with disabilities and employment. How you do this is up to you.

This national video contest promotes the talent and skills that people with disabilities bring to America’s workplaces and economy, in support of the CDE’s national effort to increase the employment of people with disabilities.

 

Previous Contest Winner

"Meet Sue" by Blake Watson
 


Previous Honorable Mention Videos
"Working Together"   "CAN"
   
   
 

   
Categories
The CDE will recognize videos in up to three categories.

What Can YOU Do? (General Public Category)
Entries must be about 60 seconds in length and should appeal to a broad audience. Potential themes may include, but certainly are not limited to: focusing on ability and promoting positive change by challenging misconceptions about the skills and talents of people with disabilities; the diverse skills and talents of people with disabilities; the benefits of an inclusive workforce to society; and the correlation between disability and innovation. The key theme: At work, it's what people CAN do that matters.

What WILL You Do? (Youth Category)
Entries must be about 60 seconds in length and should either be produced by youth or appeal to a youth audience. Potential themes may include, but certainly are not limited to: why work is important to a person's identity; inspiration for youth with disabilities to achieve employment goals; the importance of expectation in helping young people set high expectations for themselves; and the value of mentorships and/or work-based learning experiences. Key theme: Businesses need people who can think differently about how to solve problems and get the job done. What will YOU do to become tomorrow's leaders, or mentor future leaders?

What ARE you doing? (Employer Category) 
Entries may be up to three minutes in length and should highlight effective disability employment practices in action. Potential themes may include, but certainly are not limited to: disability as part of diversity; return-to-work for people with acquired disabilities; the aging workforce; the value of a workplace culture inclusive of disability; and flexible work arrangements/customized employment. The key theme: Good workplace policies and practices for people with disabilities benefit everyone and make good business sense.

The goal of the contest is to encourage film makers to produce videos that reflect the diversity of skills people with disabilities offer, challenge common misconceptions about disability and employment, and remind everyone that at work, it's what people CAN do that matters. Winning videos will be used to encourage employers and others to recognize the value and talent people with disabilities bring to the workplace.

   
 
 
 
               

 Details
  • General Public and Youth category videos must be about sixty seconds in length. Videos in the Employer category should not be more than three minutes in length. The CDE reserves the right to categorize entries that are not submitted in one of the official contest categories.
  • General Public and Youth category entries may be submitted by individuals or groups but not on behalf of corporate entities or organizations. In the event of a group:

    • Each person in the group must be named on the entry form
    • One group leader must be identified
    • Only one prize will be awarded for the entire group effort

  • Employer category videos may be submitted on behalf of corporate entities or organizations, but must feature practices, programs, policies, or disability employment success stories, as opposed to promote the corporation or organization.
  • It is highly recommended that videos be made accessible for people with disabilities (e.g., text captions, audio descriptions). Special consideration will be given to entries that are submitted in an accessible format. For information regarding making videos accessible, visit Multimedia Products That Are Accessible to People with Sensory Impairments or WebAIM.
  • An electronic transcript must be provided and will be used to caption a winning video, if the video is not already captioned. For videos in languages other than English, an English transcript must be provided.
  • Entrants must obtain parental consent for each person under age 18 (including themselves, if applicable) who appear in the video.
  • General Public and Youth category videos must not contain any commercial businesses, industry names, brand names, product placement, endorsements, or trademarks.
  • Employer category videos may contain business logo and/or name, but may not be used to promote or endorse any business.
  • Videos must communicate messages or images consistent with the CDE's "What can YOU do?" Campaign messaging.
  • Videos may include the message "At work, it's what people CAN do that matters" and may direct people to the website WhatCanYouDoCampaign.org for more information.
  • Contest is open to all legal residents of the United States.
  • All videos should be free of copyrighted materials, including music.
Technical specifics and other details can be found in the Rules. Questions about the contest can be directed to videocontest@whatcanyoudocampaign.org.
 
   

Official Contest Rules,Terms & Conditions

These Official Rules are subject to change at any time and retroactively apply back to the date of first publication. Please read and review.


How to Enter

Create a video spot designed to promote positive change by illustrating that at work, it's what people CAN do that matters. Video entries should reflect one or more of the Campaign for Disability Employment's key themes.

Confirm that you have read and agreed to the Rules.

Complete a contest entry form and electronically upload or mail the video. Videos may be uploaded to the contest Web site using the online entry form or sent by mail or courier on a CD, DVD, or USB Flash Drive.

All video entries must be provided in one or more of the following formats: Windows .WMV, QuickTime .MOV, Windows .AVI or .MPG. Please note that if your video is 100MB or larger, you must send it by mail or courier.

If uploading your video to the contest Web site:

  1. Complete the contest entry form and upload your video and electronic transcript
  2. Submit your entry by 5:00 p.m. EST, March 30, 2012.

If sending your video by mail or courier:

  1. Complete the contest entry form
  2. Print the completed form
  3. Send the completed entry form, video, and an electronic transcript to:
    Campaign for Disability Employment
    C/O Job Accommodation NetworK
    Attention: Video Contest Team
    224 Spruce Street Morgantown, WV, 26505

Submission Period:

Entries must be submitted or postmarked by 5:00 p.m. EST March 30, 2012.


Official Rules

No purchase or payment necessary to enter or win. By submitting an entry, each entrant agrees to the Rules and warrants that his or her entry complies with all requirements set out in the Rules. CONTEST IS VOID WHERE PROHIBITED. Permanent employees of, or immediate family members of permanent employees of, member organizations of the Campaign for Disability Employment may not enter.


Purpose

The "What can YOU do?" Video Contest ("the Contest") is an initiative of the Campaign for Disability Employment ("CDE"), a program funded by the U.S. Department of Labor's Office of Disability Employment Policy ("ODEP"). The Contest intends to recognize film makers who produce creative videos that remind everyone that at work, it's what people CAN do that matters. The goal of the contest is to encourage the production of videos that reflect the diversity of skills people with disabilities offer, challenge common misconceptions about disability employment, and also provide an opportunity for employers to share their inclusive employment programs and practices.


Judging, Prizes & Notification

All eligible submissions will be judged by an internal panel. Judging will be based on originality, content, reflection of campaign themes and categories, production value, impact, and accessibility. The CDE will recognize videos in up to three categories.

The public will vote on People's Choice finalists, which will be announced and posted to the CDE Web site.

Top videos will be featured on the Campaign for Disability Employment Web site, WhatCanYouDo YouTube channel, and screened at national events. One video in each category will be recognized with a "What can YOU do?" (WCYD) Award. The WCYD Award recognizes videos that:

  • Demonstrate excellence in reflecting the diversity of skills people with disabilities offer and promoting positive change by illustrating that at work, it's what people CAN do that matters.

  • Demonstrate excellence in illustrating the importance of developing and reaching employment goals, or mentoring youth to do so.

  • Demonstrate excellence in outstanding leadership in the employment of people with disabilities, and fostering a work culture welcoming of the talents of all individuals.

Prizes

First place winners in each of the General Public, Youth, and Employer categories will be recognized and awarded an *Apple® iPad®. Second place winners in the General Public and Youth categories will each receive $250.00 from the US Business Leadership Network (USBLN®). The CDE is grateful to the USBLN, a founding member of the CDE, for donating the cash prizes, and for featuring the winning Employer video at its upcoming 15th Annual Conference and Expo in Orlando, FL, October 1-4, 2012.

*Apple is not a participant in or sponsor of this promotion. The winner is responsible for any maintenance and all fees associated with activating and using the prize. The winner is responsible for any taxes associated with receipt of the Prize. Sponsor reserves the right to substitute the Prize with another prize of equal or greater value if the Prize is not available for any reason.

Contest winner(s) will be notified by phone or e-mail on or before May 1, 2012.
**Notification date has been changed to on or before May 11, 2012.


Release of Liability

Videos produced for the "What can YOU do?" Video Contest will be used to encourage employers and others to recognize the value and talent people with disabilities bring to the workplace. By entering this contest, all entrants agree to release, discharge and hold harmless the Campaign for Disability Employment, the U.S. Department of Labor and its Office of Disability Employment Policy, and its members and partners, from any claims, losses, and damages arising out of their participation in this contest. Furthermore, the Campaign for Disability Employment and its members assume no responsibility for any error or delay in transmission to the contest FTP site, or technical malfunction of any kind, including human errors, which result in any injury or damage to entrants' or any other persons' computers related to or resulting from uploading or downloading any materials related to this contest.


Original Content and Ownership

By entering this contest, entrant warrants that the video in its entirety, is a single work of original material made by the contest entrant that does not infringe on the copyrights, trademarks, moral rights, rights of privacy/publicity or intellectual property rights of any person or entity, and that no other party has any right, title, claim or interest in the video. By entering this contest, the entrant agrees that he/she has obtained the consent of all parties shown in the video. Entrant agrees to indemnify the Campaign for Disability Employment and its members for any claims brought against the Campaign for Disability Employment relating, in any way, to the "What can YOU do?" Video Contest described herein.


Consent to Limited Release

The entrant consents to allow the Campaign for Disability Employment to use their name, likeness, and submitted video on the official WhatCanYouDoCampaign.org Web site, on other Web sites related to the campaign (including ODEP, member, and partner Web sites), in any advertisements promoting these sites, and any subsequent broadcast or transmission of the submitted video regardless of medium or format.


Right to Modify, Cancel or Suspend Contest

If for any reason the contest is not capable of running as planned, due to technical failures or any other causes, whether or not such causes are beyond the control of the Campaign for Disability Employment, we reserve the right to suspend the contest. We also reserve the right to update these rules to account for errors, omissions, or changes in guidelines or procedures.